An Ecommerce blog all about running an online store. Brought to you by the shopping cart experts at PrestaShop.
http://www.prestashop.com/blog/en/ - Oct 25, 2014 4:20:01 AM - May 29, 2012 11:50:15 AM
If you’re an online merchant looking to expand your success, look no further than selling internationally. As consumers become more connected, they want the ability to buy anytime anywhere. It’s why cross-border transactions (CBT) has become a large opportunity of growth for merchants.
Did you know that cross-border online trade between the 6 largest markets in the world is estimated to be worth over £1 billion annually and this figure is predicted to triple by 2018. But before you start localizing your website for every country and language, it’s important to test international markets.
Ecommerce Tips and Advice
Today we tackle a controversial topic: pop-ups. They have earned themselves a bad reputation as many find them annoying and intrusive. However, they are staging a revival through many popular websites.
But do pop-ups really work? Today, we will demonstrate their effectiveness and show you how to use them wisely. That way you can avoid using ill-timed pop-up windows despised by web surfers.
Consumers are going to begin receiving an avalanche of emails for seasonal deals in a matter of weeks–if they haven’t already! We’ve put together 5 emails to help you stand out from the crowd–and 5 tips to keep you from being the annoying guy at the party!
Customer complaints are not fun nor are they easy to deal with. However, when handled correctly, these complaints can help you build customer loyalty and improve your business overall.
To help you become a master at handling customer complaints, we’ve interviewed Karina Ludz from Youstice, a global platform for resolving customer disputes. She shares the 3 must-follow rules for addressing your online store’s customer complaints.
Once the holiday rush is in full swing, you’ll find yourself juggling customer service, order fulfillment, gift-wrapping, email campaigns, inventory management…and that’s only the tip of the iceberg. Prepare for important holiday related dates ahead of time to avoid last minute holiday turbulence with this complete planning calendar.
’, we showed you a simple method for finding the best keywords for your online store. Now that you have your keywords, we are going to look at one of my favorite subjects: how to structure a website for optimal SEO.